Eleven was founded
Daniel and Charlie were running a fintech blog and found it difficult to hire established, fintech-expert writers that could translate their expertise into great content. Recognising that this was also an issue for the masses of new fintech projects being launched at the time, the two switched their focus onto building the first fintech-expert content writing team.
Expanded beyond fintech
Until this point, Daniel and Charlie had done 100% of the editing, so it was time to take on a talented editor. This is when Eleven really began to take shape – we expanded beyond fintech topics, created senior roles, and set out to build the world’s first and best solution for top-tier content written by dependable subject-matter experts.
Partnered with Future plc
Eleven entered a partnership with Future plc that would begin with providing content for TechRadar and expand across Tom’s Guide, GamesRadar, Wallpaper*, and other world-famous brands.
Partnered with Marie Claire
Launching a dependable content migration service, Eleven worked with Marie Claire to migrate more than 40,000 articles to the publication’s new CMS. Eleven has since provided this service to several industry-leading brands.
Majorly grew team + service
Now working with a range of ambitious scale-ups and publishers, Eleven has developed its service into an end-to-end content marketing solution, covering everything from ideation and strategy to writing, in-article graphics, and more. This allows Eleven to further ensure ROI for its clients, taking control of more of the contributing factors.